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Reality creates dreams, and dreams become reality. Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand. HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof. With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
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DISCOVER THE MAGIC WITH HARRY POTTER X HYPE.
Grab your next go-to essential undies with our Kids Briefs collection. Each set features three unique girls’ briefs, each with two plain and one all-over print designs. Our kids’ briefs are finished with a HYPE. script branded elasticated waistband.
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